November 19 – St. Louis City SC has announced a naming-rights agreement with global battery manufacturer Energizer for its new football-specific stadium, which will now be called Energizer Park.
November 19 – Betfair has renewed its partnership with Brazilian Serie A team Cruzeiro until the end of the 2026 season, marking the highest value deal in the history of the Minas Gerais club.
November 19 – Wayne Rooney is no stranger to having cameras follow his every move, and that is set to continue as the former England and Manchester United star, will participate in a fly-on-the-wall documentary.
November 15 – Move over Disneyland because Real Madrid in conjunction with Dubai Parks and Resorts has just unveiled Real Madrid World (RMW).
November 15 – West Ham United have signed a multi-year partnership with Ukrainian Vodka brand Nemiroff, who become the club’s new Official Vodka Partner.
November 15 – German club St. Pauli has announced it is leaving social media platform X, saying it has become a “hate machine” that could influence upcoming German elections.
November 14 – The Turkish Football Federation (TFF) has changed its official health sponsor Acıbadem to Medicana Health Group in a three-year deal that will cover all national teams, including the country’s age group teams.
November 13 – Sports and technology are increasingly intertwined from player metrics to keeping fans happy in the stands. The latest club to collaborate with a tech partner is Tottenham Hotspur who have announced a strategic partnership with ExpressVPN, a global leader in consumer digital privacy and security.
November 11 – FC Barcelona have announced a record $1.82 billion, 14-year deal with Nike, just six months after club president Joan Laporta publicly threatened to end their long-term partnership.
November 11 – Football as fashion is becoming the norm, however Italian giants, Juventus and one of the world’s biggest apparel companies, Adidas, are taking it a step further, and adding the element of science.
November 8 – BBC Radio 5 Live continues to be the gold standard when it comes to match commentary and to the delight of thousands of listeners, the platform has retained the Premier League audio commentary rights until the 2028/29 season in a new four-year deal.
November 8 – German car maker Volkswagen is a new sponsor of the Bulgarian Football Cup tournament, though bookmaker Sesame remains the tournament’s main sponsor.
November 7 – Fresh off completing the first-ever unbeaten campaign in the Bundesliga, current champions of Germany, Bayer Leverkusen 04 are upping the stakes off the pitch for the Werkself faithful with a brand new Fanzone.
November 7 – Netflix has long been known to tackle controversial subjects, while Spanish football has had an uncomfortable relationship with it’s all-conquering women’s team. Now these two meet in an explosive documentary, It’s All Over: The Kiss That Changed Spanish Football will have certain sections of football squirming.
